Desi Creswell Desi Creswell

161. The Whole Cost: Calculate Before You Commit (2026 Goals)

Understand why goals feel overwhelming before the year even begins and learn how to account for the whole cost of what you’re committing to. Get clear on the real time, energy, and resources your goals require so you can set priorities that match your capacity and create meaningful progress all year long.

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Desi Creswell Desi Creswell

160. Guided Reflection: Close out 2025 with Clarity and Intention

Close out the year with intention and reflect on your growth as a business owner. This guided letter-writing practice honors your past self and shapes the emotional foundation for setting 2026 goals. Set your goals from a place of success and appreciation, not self-criticism.

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Desi Creswell Desi Creswell

157. Marketing for Introverts: Aligning Strategies with Your Strengths

Discover how to market your interior design business in a way that feels authentic to you, even as an introvert. Learn how to align your marketing strategies with your personality, manage your energy, and create meaningful connections that lead to growth, without forcing yourself into methods that don’t fit your strengths.

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Desi Creswell Desi Creswell

154. Pep Talk: Stop Avoiding and Start Making Progress

Discover a simple four-step process to overcome procrastination and tackle tasks you've been avoiding. Using a real-world example, this pep talk breaks down how focusing on “later feelings,” making strong decisions, and breaking work into manageable chunks can get things done with ease.

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Desi Creswell Desi Creswell

150. Build Momentum through Strong Decisions (CEO Summer School)

Learn how strong decisions create momentum in your business, the questions to ask to align choices with your vision and values, how to redecide strategically without being wishy-washy, and how developing self-leadership compounds your confidence as a designer CEO.

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Desi Creswell Desi Creswell

149. Growth, Team, and Leadership Lessons from Katie Kath

What does it take to lead a design business that balances creativity, leadership, and growth? Katie Kath, CEO and Creative Director of Jkath Design Build, shares her insights on hiring, delegation, team alignment, and finding the ideal business size to deliver consistent results and support both clients and team.

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Desi Creswell Desi Creswell

148. Are You Solving the Right Business Problems? (CEO Summer School)

In this episode of the CEO Summer School series, discover truth number six: effective solutions start with solving the right problems. Learn why your brain gravitates toward quick fixes, how to spot the difference between avoiding discomfort and taking the easiest path, and how to pinpoint the true problem for lasting solutions.

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Desi Creswell Desi Creswell

144. Scaling Is an Inside Job (CEO Summer School)

Truth number four in the CEO Summer School series reveals that your business growth and outward markers of success start inside of you. When you understand that scaling is an inside job, you develop the toolkit to move beyond internal limitations.

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Desi Creswell Desi Creswell

143. Time & Energy: Identifying Your Gains vs. Drains

In this episode, we revisit hidden time and energy drains in your business. Learn how context switching, second-guessing, and piecemeal planning can rob your productivity and energy. Discover simple strategies to plug these leaks, work smarter, and create more time and mental space for your business.

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